Protect your business and comply with applicable Canada's anti-spam laws

As we communicated in our October 2024 cybersecurity awareness article, Cyber threats present a continuous and growing risk, particularly with the increased use of technology in conducting insurance business activities. Licensees are expected to be informed of and adhere to any legislation which impacts their insurance practice, and this includes meeting privacy laws as well as Canada’s anti-spam legislation (CASL).

Canada's anti-spam legislation protects consumers and businesses from the misuse of digital technology, including spam and other electronic threats. The Legislation, created in 2014, reinforces best practices for businesses engaged in email marketing and combats spam and related cyber threats, including identity theft, phishing and the spread of malicious software, such as viruses, worms and trojans (malware).

To learn more about how to protect your clients and your business, and to ensure your marketing strategies comply with CASL, review the CASL legislation and related resources available on the Government of Canada’s website. There, you’ll also find information about how to ensure you have obtained the appropriate consents to send emails, how to secure your computers, devices and networks, learn about best practices for guarding against spam threats, and read about some common business concerns relating to the anti-spam legislation.

Licensees have a duty to safeguard clients' personal information and to determine the appropriate safeguards necessary to meet their duty. Licensees should review their current privacy and cybersecurity practices, implement measures to manage these and prevent incidents and be ready to respond to them should an incident occur.

If you have questions about your practice requirements, contact our Practice & Quality Assurance team. We’re here to help! Email us at practice@insurancecouncilofbc.com or call us at 604-695-2008 or 1-877-688-0321.